Synthesia
Synthesia is an AI video platform for creating studio-quality video without cameras, microphones, or actors. It uses text-to-speech and avatar technology to produce videos of lifelike presenters delivering a typed script in multiple languages.
Capabilities
- Avatar library — 150+ licensed avatars across diverse appearances and languages.
- Custom avatars — enterprise users can create branded digital avatars.
- Text-to-speech — 120+ languages and accents for global reach.
- Templates — pre-built layouts for explainers, onboarding, and training.
- In-browser editing — text overlays, images, shapes, and screen recordings.
- Integrations — PowerPoint, the Synthesia API, LMS platforms, and stock media.
- Branding — upload logos, fonts, and brand colors for corporate consistency.
Use cases
Training and onboarding video at scale; product explainers from marketing scripts; localized video for multiple regions and languages; internal updates as video instead of email; and personalized sales pitch videos or video FAQs.
Pricing
Subscription-based:
- Starter — around $30/month, for individuals making shorter videos.
- Business & Enterprise — higher minute limits, API access, team collaboration, and custom avatars.
- Basis — typically the number of video minutes generated per month plus feature access.
Check Synthesia for current plan details, quotas, and enterprise options.
Notes
Synthesia is well suited to scalable production — training, tutorials, and multilingual marketing. Avatars are professional and consistent, though they can read slightly synthetic; adjusting pacing and tone helps. Scripting matters: shorter, conversational text performs best. Use captions and branding assets for accessibility and polish. For cinematic storytelling, pair Synthesia with b-roll or post-editing tools like RunwayML or Descript.
Direct link: https://www.synthesia.io/
