Knowledge Base

Everything we know, written down.

Over 500 reference articles on SEO, marketing, AI, e-commerce, hosting, WordPress and the tools we use, kept current by the same team that does the work. Browse by topic, start with the basics, or just ask.

Ask Lynx Assist

Browse by topic

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SEO

Search fundamentals, technical SEO, content, local search, and how AI search is changing the work.

Browse SEO

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Marketing

Paid search and social, email, analytics, strategy, and the measurement that holds it all together.

Browse marketing

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AI

Models, agents, assistants, prompting, and applied AI for business, explained in plain language.

Browse AI

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E-Commerce

Platforms, product pages, checkout, payments, and the operations behind a store that sells.

Browse e-commerce

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Hosting

Managed WordPress hosting, performance, security, backups, and what to look for in a host.

Browse hosting

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WordPress

The platform itself: themes and page builders, plugins, security, maintenance, and performance.

Browse WordPress

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Tools

Reference notes on the software we use and recommend, from analytics and SEO tools to automation.

Browse tools

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Lynx & Services

How we work, what we charge, what happens after you sign up, and the services themselves.

Browse Lynx & services

Start here

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What is SEO?

A practical guide to how search works, what actually moves rankings, and where to begin.

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What is artificial intelligence?

The terms, the types, and what AI can and cannot do for a business today.

Read the article

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What is web hosting?

Shared, managed, cloud, and dedicated hosting, and how to choose the right one for your site.

Read the article

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What is WordPress?

The open-source CMS behind most of the web, explained for people who have to decide on it.

Read the article

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How we work

What working with Lynx Digital looks like, from the first conversation to the monthly review.

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Engagement and pricing

Where we publish prices, where we quote, and how a typical engagement is structured.

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Looking for something more practical?

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Guides

Step-by-step walkthroughs and checklists distilled from the knowledge base. Do the work yourself, one clear step at a time.

Browse the guides

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FAQs

Straight answers to the questions we hear most about working with Lynx Digital: pricing, timelines, services, hosting and AI.

Read the FAQs

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Insights

Shorter pieces on what is changing in search, marketing and AI, and what we think it means for your business.

Read the insights

Rather just ask?

Ask Lynx Assist. It answers from these articles and links you to the one it used.