Give a concise answer directly under a clear heading, and use real HTML lists and tables so the engine can extract your content. Structure the page with H2/H3 headings phrased as the question, follow each heading with a direct answer, and target the exact questions your audience asks — using them verbatim as headings. Be concise: snippets reward factual, to-the-point answers, so lead with the answer and expand below it. Snippet forms include paragraph (definitions), list (steps or rankings), table (comparisons), and video.
Full guide → SERP Features: Winning the Modern Results Page
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