An overview of Lynx Digital, a digital marketing and web solutions agency structured as an Alberta corporation with a Calgary mailing address and over 25 years of experience. Led by digital strategists Adam Bernard and Martins Upmanis, the agency serves established 'main street' businesses and growth-oriented startups through a hands-on, consultative approach and a single point of contact. Its services span strategic digital marketing (consulting, SEM/Google Ads, SEO, social media) and web and eCommerce solutions (WordPress websites, eCommerce, responsive design), backed by managed hosting and support. Its stated values are Empowerment, Clarity, Integrity, and Innovation, and its differentiator is a blend of proven human expertise with practical AI.
Lynx Digital is a digital marketing and web solutions agency — an Alberta corporation based in Calgary — with over 25 years of experience helping businesses turn their online presence from a static cost into a measurable, growth-driving asset.
We work as a true partner, not a faceless vendor. Every client gets a hands-on, consultative relationship and a single point of contact — the opposite of being passed around a large agency.
What we do
Our work falls into three pillars, and most clients combine them:
- Strategic digital marketing — consulting, SEO, Local SEO, Google Ads, and social media strategy.
- Web & eCommerce solutions — WordPress websites, eCommerce stores, and web hosting, backed by ongoing site care and support.
- AI — Lynx Intelligence — the Lynx Assist assistant, AI strategy consulting, and AI-powered content and search.
For the full breakdown, see our services.
How we’re different
- Longevity and trust. Twenty-five years in a fast-moving industry means we’ve adapted through every major shift in search, social, and the web — and we’re doing it again with AI.
- A hands-on partnership. We act as an extension of your team, with clear communication and transparent reporting, not a ticket queue.
- Certified expertise. Our Google Ads certification is current, bringing a tangible mark of quality to paid search.
- Words that work. We treat clear, precise writing as core craft — our content and messaging are built for the people reading them and the search and AI engines parsing them.
- Human expertise, amplified by AI. We pair decades of proven judgment with practical AI tools — including Lynx Assist, our AI assistant trained on a client’s own content — so the technology serves the strategy, not the other way around.
Our team
Lynx Digital is a small, senior partnership — you work directly with the people doing the work.
- Adam Bernard — Digital Strategist. Over two decades directing digital strategy and client relationships.
- Martins Upmanis — Digital Strategist. Co-leads the agency’s strategy, work, and client delivery.
Who we help
We focus on two kinds of clients:
- Established “main street” businesses that know they need a professional online presence but don’t have the in-house expertise to execute it well.
- Growth-oriented startups that need a strong digital foundation to compete and acquire their first customers cost-effectively.
What we value
Empowerment, Clarity, Integrity, and Innovation. Our mission is to give businesses a comprehensive suite of digital marketing and web solutions that make their online presence a dynamic, measurable asset — and our vision is to be the digital partner that pairs proven human expertise with innovative AI.
Work with us
Ready to talk? Lynx Digital offers a no-obligation consultation to understand your goals and show where we can help. Contact us to start the conversation.
- Lynx Digital
- Digital Marketing Agency
- Adam Bernard
- Consultative Approach
- Human Expertise and AI
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