Getting a Lynx Assist assistant follows five stages. Discovery maps your content and the questions customers actually ask. Build structures that material so answers are accurate and stands the assistant up, styled to your brand. Tune sets its scope, guardrails, and lead capture. Launch puts it live on your site. Run is the ongoing managed retainer that keeps it current, watches how it is used, and reports monthly. You bring the content and the brand; we do the rest.
You bring the content and the brand. We do everything else, and we keep it current. Here is the whole journey from your side.
1. Discovery
We map your content and the real questions your customers ask, the ones that show up in support tickets, sales calls, and “people always ask us.” That question set becomes the assistant’s job description, and it is also what we show you to prove the value before you commit.
2. Build
We structure your existing material so the assistant can answer from it accurately. This content craft is the part that makes answers reliable, and it is the part competitors cannot copy. Then we stand up the assistant and style it to your brand so it looks like part of your site.
3. Tune
We set what it should and should not talk about, its tone, how it behaves when it is unsure, and how it captures a lead when someone is ready to talk. We test it against your real question set and probe it with off-topic questions to confirm it will not make things up.
4. Launch
It goes live on your site. Visitors can ask it anything in scope and get a grounded answer with a path to the next step.
5. Run
This is the ongoing part, and it is why Lynx Assist is a relationship rather than a one-off. We keep it current as your business changes, watch how it is being used, and send you a monthly report: top questions, answer quality, and where leads came from. That report also feeds the next round of improvements.
What you need to bring
Real content worth answering from, your brand, and a clear outcome (answer customers, deflect support, capture leads). That is it. See the FAQ for specifics on requirements, timing, and cost, or book a discovery call.
See also: What is Lynx Assist and SIE · Data, privacy and governance · What happens after you sign up.
- Discovery
- Build and tune
- Launch
- Managed run
- Monthly report


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